Search
+7 (495) 925-58-05.
+7 (495) 925-58-00.
info@wbd.ru  

News

200820072006
200520042003
2002

29.11.2007
Wimm-Bill-Dann launches production in Canada

Moscow, Russia – 29 November 2007 – Wimm-Bill-Dann Foods OJSC [NYSE: WBD], Russia’s leading producer of healthy foods, today announced the launch of øåû production of its brands in Canada. In partnership with Canadian juice company Wonder Berry, Wimm-Bill-Dann is initiating the making of mors, a traditional Russian juice-based beverage made from fresh berries, in Canada.

The drink is being produced with local ingredients at a factory in Toronto, Canada. Mors made at this plant under the Wonder Berry brand will be sold by the largest retailers in Canada, US, France, Israel and other countries.

The mors drink is made from fresh Canadian forest and orchard berries, such as cranberries, whortleberries, blackberries, raspberries and strawberries, using unique technology developed by Wimm-Bill-Dann and based on age-old Russian recipes.

“We have observed great interest in our mors outside of Russia,” noted Yevgeny Yaroslavsky, president of the company Wonder Berry and one of the founders of Wimm-Bill-Dann. “I am convinced that Western consumers will enjoy the unforgettable taste of this natural drink, made in Canada from local berries.”

Wimm-Bill-Dann first initiated the idea of producing berry mors and today is one of the largest producers in the world of this original beverage. Exported Wimm-Bill-Dann mors is already popular under the Wonder Berry brand in the countries of Europe, the Americas and Central Asia.

For additional information, please contact:
Anton Saraikin
Press Secretary, Wimm-Bill-Dann Foods
13 Solyanka St., Bld. 2, Moscow,
Russia 109028
Tel.: +7 (495) 105-5805 (ext. 116-99)
SaraikinAS@wbd.ru


Naum Bespaly
CEO, Wonder Berry Inc.
565 Edgeley Blvd, Vaughan, Ontario,
Canada L4K - 4G4
Tel.: (905) 669-6696
Fax: (905) 761-0605
Cell: (416) 894-0977

 

 

 

 



Wimm-Bill-Dann Foods OJSC was founded in 1992 and is the largest manufacturer of dairy products and a leading producer of juices and beverages in Russia and the CIS. The company produces dairy products (main brands include: Domik v Derevne, Neo, 2Bio, 33 Korovy, Chudo and more), juices (J7, Lubimy Sad, 100% Gold), Essentuki mineral water and Agusha baby food. The company has 37 manufacturing facilities in Russia, Ukraine, Kyrgyzstan, Uzbekistan and Georgia with over 19,000 employees. Wimm-Bill-Dann became the first Russian dairy producer to receive approval from the European Commission to export its products into the European Union.

On May 18, 2006, Standard & Poor's Governance Services confirmed WBD's Corporate Governance Score 7+ (7.7 accordingly on the Russian national scale), which makes the Company's score the highest rating in Russia. That result reflects the effective work of the Board of Directors and, in particular, the real influence of independent directors in the decision-making process and the adherence of the controlling shareholders to the highest standards of corporate governance.

_____________________

Some of the information contained in this press release may contain projections or other forward-looking statements regarding future events or the future financial performance of Wimm-Bill-Dann Foods OJSC, as defined in the safe harbor provisions of the U.S. Private Securities Litigation Reform Act of 1995. We wish to caution you that these statements are only predictions and that actual events or results may differ materially. We do not intend to update these statements to conform them to actual results. We refer you to the documents Wimm-Bill-Dann Foods OJSC files from time to time with the U.S. Securities and Exchange Commission, specifically, the Company's most recent Form 20-F. These documents contain and identify important factors, including those contained in the section captioned "Risk Factors" in our Form 20-F, that could cause the actual results to differ materially from those contained in our projections or forward-looking statements, including, among others, potential fluctuations in quarterly results, and risks associated with our competitive environment, acquisition strategy, ability to develop new products or maintain market share, brand and company image, operating in Russia, volatility of stock price, financial risk management, and future growth.


back
Copyright © 2006 WIMM-BILL-DANN
Ru / Eng